The Visual Media Conference (VMC) returns in 2017 with a range of top class industry speakers who will be debating the latest trends in marketing communications. This is a FREE one-day event that provides a vivid insight into marketing communications. Returning to the Rose Bowl in Leeds on Tuesday 11 April 2017, this truly innovative and inspiring event is sure to be a treat.
Brought to you by CDi Yorkshire (Creative and Digital Industries), the network of networks in the region’s digital sector, this year’s VMC looks to explore the vision of marketing communications and its effectiveness to a specified audience – from baby boomers to generation A.
With expert speakers from agencies including Jaywing, as well as international brand leaders such as HP, the VMC will address the effectiveness of communication channels through discussing the construct of a targeted marketing campaign, exploring how it works, what works best and what the future will hold.
Now in its third year and growing exponentially, the VMC saw 300 registrations in 2016. The conference addressed the effectiveness of an integrated marketing campaign which included ‘The Reveal’, where we shared the data around the conference’s own campaign. It was indeed a revelation. The VMC 2016 included speakers from HP, Coca-Cola, Blippar and industry leaders, whilst attracting attendees from top agencies and big brands.
Robert McClements, CEO of CDi Yorkshire, said, “VMC has become established as a major event in the calendar and the large increase in numbers attending has been testament to the quality of speakers and the insights they provide. The decision to make the event free of charge is in keeping with our plans to engage as widely as possible across the sector. Case studies give life to discussion and it was obvious from last year’s feedback.”
Targeted at individuals in the creative, digital, print and packaging industries. Whether you are a brand owner or a communications consultant, VMC will expand your knowledge by providing you with a transferable toolbox to renovate your operations, speed up your projects and get ahead of the competition.
Interested in attending VMC 2017? Register your interest here.